LAUNCHING INTO OBLIVION PART 3: DOWN TO THE WIRE

I’ll start out this week by sending you on a few scouting missions. First off you need to read the essay, 1000 True Fans over at The Technium. It’s an excellent piece on the nature of how you’ll need to build and structure your readership and fan base to survive the brave new world.

And next is the intro chapter to Chris Anderson’s new book Free! Why $0.00 Is the Future of Business. It’s waiting for you over at Wired.com. Chris Anderson is the author of The Long Tail. Another worthy read.

These essays will help you get into the right mindset about how you’re going to slowly grow your audience by giving away the farm upfront and making your cash on the backend.

The last 3 pages of Rex went up online tonight. It’s been a fun ride. We’ve been putting up pages since October. The page views exploded over the past 6 weeks. All 70 pages are available to read now. We’re anxiously awaiting the numbers from Diamond. We’ll overprint by quite a bit. I have to send out a lot of review copies.

Rex Sampler cover LAUNCHING INTO OBLIVION PART 3: DOWN TO THE WIRE

Rex Sampler

The 4600 8-page Samplers hit comic stores last week. A little close to the wire. I would have loved to have had those done 3 weeks sooner but it was not to be. The glossy paper is the same as what we’ll be using for the graphic novella. From seeing the final product I can’t recommend Lebonfon highly enough. They’ve been awesome to work with.

Maybe if you ask your comic shop owner nicely they’ll show it to you…if they haven’t already thrown it into recycling. It made me realize how much I missed seeing black and white comics printed on glossy paper. And that’s why I got into this in the first place.

-Jay

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