2011 is a big movie year for Marvel Pictures. Thor (May), Captain America (July) and Xmen: First Class (December?) are all slated for release. Marvel used Superbowl Sunday to get the word out on Cap and Thor.
With the Captain America spot you finally get a look at Red Skull. And Steve Rogers in full costume in action. Obviously money shots like this will probably be a make or break deal for potential audiences.
Captain America: The First Avenger Superbowl TV Spot
Marvel has already released a full-length trailer for Thor but its’ release date is just around the corner and the prospect of putting this in front of tens of millions of people was too good to pass up.